The Rotuma Culture Initiative is a program or effort aimed at preserving, promoting, and celebrating the unique cultural heritage of Rotuma, which is a Fijian dependency located in the South Pacific Ocean. Rotuma has its own distinct language, traditions, music, dance, and social customs that have been passed down through generations.

Initiatives like this are crucial for smaller cultural groups to maintain their identity in the face of globalization and modernization. They often involve activities such as cultural festivals, language preservation efforts, educational programs, and community outreach to engage Rotuman people, both on the island and in the diaspora, in keeping their traditions alive.

By fostering pride in Rotuman heritage and providing resources for cultural expression and education, initiatives like this contribute to the overall diversity and richness of global culture. They also play a role in helping younger generations connect with their roots and understand the importance of preserving their cultural legacy for the future.